It is a tool to define terms corresponding to the main topic
Ad
Noun
an advertisement.
"the latest television lager ad"
Example: To counter this affect all dates are aligned to the reference year AD 1950 and the letters BP are used to indicate this, BP meaning before present. Assumptions mADe about the marine reservoir have also been disproved.
es: Anuncio
App
Noun
Program or set of computer programs that perform specific work, designed for the benefit of the end user.
Example: The main revenue source for hotels is shown in APP "?" .
es: Aplicación
Company
Noun
the fact or condition of being with another or others, especially in a way that provides friendship and enjoyment.
Example: The COMPANY aims to maintain production at a level of 90% for 15 weeks.
es: Empresa
Consumer
Noun and adjective
a person who purchases goods and services for personal use.
Example: Other popular diversification schemes include selling produce straight to the CONSUMER and entering agri-environment schemes both of which require some sort of direct marketing to the general public.
es: Consumidor
Costs
Noun
(of an object or action) require the payment of (a specified sum of money) before it can be acquired or done
Example: Battery production is the best in terms of COSTS, but is not able to be practiced in the future.
es: Costos
Demand
Noun
an insistent and peremptory request, made as of right.
Example: DEMAND for British agricultural produce could decrease, resulting in the farm receiving a lower price for its goods.
es: Demanda
Lifecycle
Noun
the series of changes in the life of an organism including reproduction.
"the life cycle of gut parasites"
Example: Many principles of Project Management are transferable to techniques such as the Systems Development LIFECYCLE (SDLC).
es: Ciclo de vida
Market
Noun
a regular gathering of people for the purchase and sale of provisions, livestock, and other commodities.
Example: I am particularly pleased with the goal that I have set the farm business to achieve, as I feel that it is attainable and having studied the current trends in consumerism, I feel it should guarantee my business a place in the future agricultural MARKET
es: Mercado
Marketing
Noun
Set of techniques and studies that aim to improve the commercialization of a product.
Example: Bibliography Brasington.F, Pettitt.S. (2003) Principals of MARKETING 3rd Ed..
es: Mercadeo
Movie
Noun
films generally or the film industry.
plural noun: the movies
"we decided to go to the movies"
Example: Satyricon was more of an 'art' MOVIE and Fellini therefore did not have too many worries about making the film suitable for mass consumption.
es: Pelicula
Offer
Noun
present or proffer (something) for (someone) to accept or reject as desired.
Example: Accessed 27 02 06 OFFER, A (2006) Introduction- Computers and Farming: Vision and Reality?
es: Oferta
Perfumery
Noun
the action or business of producing or selling perfumes.
"an oil used in perfumery"
Example: Establishment or position where cosmetic items are sold.
"I have to go to the perfumery and buy cologne, lotion and a mascara"
es: Perfumería
Price
Noun
the amount of money expected, required, or given in payment for something.
Example: Interestingly the PRICE changes of eggs in supermarkets is only slight between eggs from different production systems with organic eggs varying significantly in PRICE.
es: Precio
Product
Noun
an article or substance that is manufactured or refined for sale.
Example: Business Level Strategy Formulation Differentiation of PRODUCT - I am researching organic farming, which if suitable for the farm would differentiate my PRODUCT from that of many other farms, as it would form part of a niche market, making it more valuable.
es: Producto
production
Noun
the action of making or manufacturing from components or raw materials, or the process of being so manufactured
Example: PRODUCTION - The farm must study existing imputs into the dairy, lamb and cereal PRODUCTION systems that it already uses and see where efficiency can be improved.
es: Producción
Segment
Noun
each of the parts into which something is or may be divided.
"a large segment of the local population"
Example: Degenerate polymerase chain reaction primers corresponding to a sequence highly conserved between drosophila Hedgehog (produced by a set of cells in the posterior of each SEGMENT) and mouse desert Hedgehog (Dhh ) was used to amplify and screen an amplified cDNA library.
es: Segmentar
Sell
Verb
persuade someone of the merits of.
Example: Though European countries that would constitute a market for such products are reluctant to accept them as genetic engineering remains highly controversial, and thus it would be irrational for farmers from developing regions to use e.g. genetically enhanced crops which would be difficult or even impossible to SELL (Morris, 2000).
es: Vender
Supermarkets
Noun
a large self-service shop selling foods and household goods.
Example: It was shown that due to the reduction in prices at other SUPERMARKETS and consequently Waitrose this enterprise has not made a profit for the last two years.
es: Supermercados
Technology
Noun
the application of scientific knowledge for practical purposes, especially in industry.
"advances in computer technology"
Example: TECHNOLOGY has moved on greatly to the current day situation of more businesses communicating to both customers and suppliers through e-mail and the Internet.
es: Tecnologia
to buy
verb
obtain in exchange for payment.
Example: Using an internet intermediary means that any companies are also competing with stores, the problem for the supplier begins where consumers may prefer the shops as they can physically see most of the products they are going TO BUY before they commit to anything, and they get personal selling, as said in the extended marketing mix people add value and dimension to a package and this may be preferred by some rather than speaking to people on the phone and never actually getting human reassurance about a purchase.
